3232 Design is now my full-time job!  For those of you who didn't know, I've been working as a Creative Director for Jacobs Interactive during the day, and by night I've been the brains behind 3232 Design.  Today I tendered my resignation to turn my full attention to my present and future clients.  

If you want to fly, the best way to start may be to jump out of a perfectly good airplane without a parachute.  

I started 3232 Design as a creative outlet since there are only so many boat and fishing websites you can do before you start going stir crazy.  After a while, I realized that I enjoyed working directly with clients on projects.   The variety was seductive.

I've been planning this move for several years now, but the timing has never been quite right.  At first, I wanted to have more clients and stability before making the leap, so I waited.  Then the economy tanked, and people were getting laid off right and left.  A lot of good people lost their jobs, and that made me nervous: how would I find a job if things didn't work out, with all the good people still out of work?  I couldn't jump out of a perfectly good airplane without a parachute.  Especially not when so many people were being pushed out.  I'd have to be crazy.  Who quits their job without having another one lined up?  

The economy continued to tank, but 3232 Design was doing well.  After a while, I realized that while companies weren't looking for new employees, they were updating websites, creating ads, rebranding, all in an effort to increase their bottom line.  That's an awful lot of feathers.  Enough to make a pair of wings.  It turns out that the best time for jumping out of airplanes and testing your wings is exactly when parachutes are hard to come by, which is necessarily the hardest time to do it.  

Time to fly.